Cinema Advertising targets and engaged audience that tends to be young and affluent. Theaters are able to be purchased individually, which allows for great targetability.
The most common form of Cinema Advertising is on-screen. These are the ads that run prior to the start of each movie. There are also other types of advertising available in the lobby of a theater. These options vary based on theater. These could be Dioramas, Posters, Sampling Tables, Standees, Wall Banners/Wraps, Floor Graphics, Window Clings, etc.